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KIPO and SIPO agreed to strengthen the cooperation in the trademark field (News letter No, 294)

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KH

Post Date¡¡

2014-08-18

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1. KIPO and SIPO agreed to strengthen the cooperation in the trademark field

- It is expected to improve the trademark application filing environment and the protection environment of Korean companies.

The Korean Intellectual Property Office (KIPO) had a 3rd Korea-China trademark director¡¯s meeting with the State Administration for Industry and Commerce (SAIC) of the People¡¯s Republic of China in Beijing, deciding to expand the mutual cooperative business in the trademark field between the two countries.

This meeting was held 2 years after the 2nd Korea-China trademark director¡¯s meeting held in 2012. At this point the cases of first filing trademark applications for Korean famous trademarks, such as ¡°KBS¡±, ¡°Jejudo¡±, without permission in China have increased, this meeting has a great significance in reactivating a cooperation channel between the high-level policy directors in charging of trademark policies in the two countries.

Through this meeting, the two countries agreed to: share information of trademark protection-related policies, review the exchange of trademark publication data, exchange the information of goods classification, hold a Korea-China trademark forum to build a cooperation channel between private organizations in the trademark field, and strengthen the international cooperation system through the TM 5 which is the 5 leading countries in the trademark field.

Under a new Chinese Trademark Act which has been in force since May 1, 2014 just before this meeting, one trademark for many goods can be filed in an application, so-called ¡®an application filing system for one trademark for multi-classes¡¯. Since it is possible to file an electronic application for a trademark, the filing of a trademark application in China is considered as being easier. In addition, this revised Trademark Act newly introduces a system to prevent a malicious imitation application of a famous trademark. In the case of an intentional trademark infringement, a punishment compensation system is introduced to compensate up to 3 times of the amount of damages. Therefore, Korean companies¡¯ trademark protection environment is expected to be greatly improved.


2. Customized intellectual property (IP) information is available at a one stop

- KIPRIS, an IP information network, provides a one-stop IP information search service

Starting in August, KIPO will provide idea information and IP information and standard technology information, by a one stop service, using a mailing service through KIPRIS (www.kipris.or.kr) which is a nationwide IP information search service, to expand the nationwide use of IP information.

The one-stop IP information search service enables users to easily find their desired information in one place instead of visiting many websites one by one to search a diversity of IP information, minimizing the burden of the users in search time and cost, etc.

This service will be expanded to cover about 8,000 cases of award-winning work information of a contest exhibit supervised by KIPO and an affiliate organization and the standard technology information including about 670,000 cases in the wireless mobile communication field and about 70,000 cases in the internet field, making it easy to find the needed information by at a single stop.


3. KIPO opens an IP-DESK in Frankfurt which is a European transportation and financial center

KIPO and Korea Trade-Investment Promotion Agency (KOTRA) jointly held an opening ceremony of an overseas intellectual property center (called IP-DESK) at 11 am on July 10 (Thursday) local time in Frankfurt, Germany.

For the third year when the Korea-EU Free Trade Agreement (FTA) has taken effect, as the number of Korean companies advancing in Europe has increased and the trade quantity has also increased, disputes of IP rights have frequently occurred. The number of IP trials relating to Korean companies in Europe is 149 for the latest five years, following US in the number of the trials.

Frankfurt IP-DESK will provide comprehensive support services in the European region to assist Korean companies in preventing IP disputes and taking actions against the disputes, though various supporting services, such as a right securing support program of trademark/design applications by Korean companies, IP information providing service, a consultation with an expert, etc.

The IP-DESK established in each of the developing countries including China, Thailand and Vietnam has worked focusing on infringement investigation or control activity to prevent Korean companies¡¯ IP rights from being infringed. The Frankfurt IP-DESK will be focusing on the prevention of IP disputes and the consulting of actions taken against disputes for Korean companies entering advanced countries and having difficulties by encountering lawsuits.


4. To increase the life of Organic Light Emitting Diodes (OLED)

- The number of patent applications for the OLED sealing technology has rapidly increased for the last two years.

A thin and clear 77-inch curved OLED TV will be released for the first time in the world. Sealing technology attracts interest as a hidden object contributing to the mass production of OLED TV.

An OLED display device is in the spotlight as the next generation displayer because of its advantages in that luminance efficiency is high, brightness and viewing angle are excellent and speed of response is fast. However, if the OLED display device is exposed to oxygen and moisture, the organic materials and electrodes of OLED easily deteriorate (oxidize) so that the performance of the OLED display device greatly deteriorates and therefore, there has been difficulties in mass production in the TV field requiring the operating life of 35,000 hours or more.

However, as a method of sealing OLED using an adhesive film having an improved performance of blocking moisture has been recently developed, the life, durability and impact resistance of the OLED display device has been greatly improved. Accordingly, the OLED sealing technology is magnified as a core technology determining the life and production yield rate of the OLED display devices.

According to KIPO, the number of patent applications related to the OLED sealing technology was 111 in 2009, 121 in 2010, 121 in 2011, 157 in 2012, and 221 in 2013, showing that the number of the relevant patent applications sharply increased for the last two years.
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A one-stop service to examine patent+trademark applications at one time! (News letter No, 295)

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Patent examination processing period will be shortened to one year or less (News letter No, 293)
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